You Were Made to Make Music. Here's How to Actually Do It.
Works for Christian artists in any genre.
From an unfinished idea to your first professionally recorded song, we'll walk you through every step.
"We had no roadmap, no contacts, and no finished songs. We figured it out - and now we're handing you everything we learned." - Emmaline & Miles Pennell
Yes, I'll Try Module 1 for FreeThis 10-Module Digital Masterclass and Network of Industry Professionals Will Take You From Calling to Finished Project.
See What Others Are Saying
Rylee Orr
As a music artist who is brand new to the industry, I can say with confidence that I would not be where I am today if it wasn’t for Miles and Emmaline Pennell’s wisdom, guidance, and encouragement.
Before meeting them, I’d been praying for an opportunity to pursue my passion for music and songwriting. I strongly believed it was something that the Lord had called me to do, but I didn’t see any way my songs could make it out into the world with my limited resources. Getting connected with the Pennells ended up being the avenue through which many of those prayers were answered.
I signed a global distribution and publishing deal with them, which led to the release of my first solo song, “In The Waiting.” Through their mentorship, I grew in my confidence in my own artistry, found my own unique sound, and received practical tips on aspects of the industry that likely would have taken years for me to figure out on my own. Not only do they have immense wisdom and talent, but they are also some of the kindest and most Godly people I have had the pleasure of meeting. They have encouraged me immensely to pursue the gifts and the passions God has given me, and that has changed my life in so many ways. If you’re aspiring to become a Christian artist and don’t know where to begin, I would highly recommend being coached by them through The Christian Artist Roadmap!
Steven Michael Nelson
Over years, I had compiled hundreds of incomplete songs that were just sitting in my voice memos. There were so many ideas I cared about but didn’t know how to finish, and I honestly wasn’t confident they were good enough to ever release.
Working with Miles and Emmaline, they gave me encouragement that helped me get through the doubt I’d been carrying about my music. They taught me practical lyric and melody writing tools, and gave feedback on new sections I was writing all the way through completing my first three songs.
They even connected me with a producer they knew and trusted. Without their guidance, I’d probably still be stuck in the place I had been for years, but they helped me turn scattered fragments into my first fully produced songs.
Dear Artist,
Have you ever felt called by God to create music that matters...
Have you ever dreamed of releasing songs that truly sound like you,
but had no clue where to start...
This roadmap could change everything.
Here’s why:
A few years ago, my wife, Emmaline, and I (Miles) were writing songs in our living room with no team, no fans, and no idea how the music industry worked.
All we had was a call from God to write songs that would change the world.
We knew we weren’t supposed to copy the typical “Christian music” sound. We wanted to create something bold, fierce, honest, and authentically us—but we had no roadmap.
We looked around and there was no clear guide.
We spent the last ten years and hundreds of thousands of dollars learning the music industry secrets to write and record like a pro. We discovered how to:
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Write songs that are deeply meaningful and singable
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Find producers and creators we can trust
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Record music we are proud of without a big label budget
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Build a release plan that's garnered millions of streams in 181 countries and two #1 Music Videos on the iTunes All Genres Charts
Now we’ve taken every lesson, strategy, and hard-fought insight…
And put it into this step-by-step masterclass: The Christian Artist Roadmap: A step-by-step guide to writing and recording your first project.
This course is designed for the artist you know you were born to be - even if you’ve never finished a song before.
We are on a mission to raise up 10,000 worshipers to write, record, and release their unique sound.
We've invested years into developing artists one-on-one with these proven principles. By the end of this course you will be able to confidently:
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Write songs that really matter [Module 1]
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Master the songwriter's toolkit [Module 2]
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Find your voice by finding your vision [Module 3]
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Explore the pros and cons of collaboration [Module 4]
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Discover your artist visual identity [Module 5]
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Prep for live performances [Module 6]
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Pick your producer [Module 7]
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Create the necessary media assets for your release [Module 8]
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Gain insights on going to the studio [Module 9]
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Understand the basics of label deals, distribution, and publishing [Module 10]
If that wasn't enough, we are opening up our network to you. We will work to connect you with industry-professional:
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Producers
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Vocal Coaches
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Songwriting Coaches
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Media Creatives
You don’t have to settle for sounding like someone else.
You don’t need a huge budget, a label deal, or a fancy studio.
You just need the roadmap.
If this is what you've been dreaming of, we created this course for you. Enroll now, let's make this dream come true
See you inside,
Emmaline & Miles Pennell
YES! Give Me Instant Access To The Christian Artist Roadmap RIGHT NOW For Just $297!
- Lifetime Access To The Christian Artist Roadmap Course (Value $497)
- Unlock The Songwriter's Toolkit (Value $497)
- Artist Consultation with Miles from Pennell ($175 Value)
- Media Consultation with Wiselie Studios ($175 Value)
- Access Our Private Facebook Community ($397 Value)
- Direct Access To Our Entire Industry Network ($2,997 Value)
- Pitch Your Project For A Shot At Global Distribution & Publishing via Firebrand Records (Priceless - Could Change Your Whole Career)
Total Value: $5,013+
Today Just $297
Yes! I Want Instant Access To The Christian Artist RoadmapHere's What You Get When You Enroll Today
10 Video Modules on how to:
- Find your voice by finding your vision
- Master the Songwriter's Toolkit
- Craft songs with meaning and mission
- Explore the Pros and Cons of Collaboration
- Discover your Artist Visual Identity
- Prep for live performances
- Pick your producer
- Create your media assets
- Gain insights on going to the studio
- Learn the basics of label deals, distribution, and publishing
Limited Time Free Bonus Gift: Personalized Songwriting Coaching Session and Artist Consultation with Miles from Pennell + 30-Minute Media Consultation with Wiselie Studios
Plus Get Instant Access to our Industry Network
Producers
- Find your producer
- Pick your sound
- Book your session
Vocal Coaches
- Find your coach
- Stay on budget
- Level up your voice
Media Teams
- Find your creator
- Select your assets
- Book a free consultation
Total Value: $5,013+
Yours Today for only: $495 $297
(Use code 'SAVE40')
This is your moment to write and record your first project like a pro. Save 94% today. Limited time offer.
The Christian Artist Roadmap
By the end of this course
You will be able to confidently write and record your first music project
Skip the guesswork
Follow this proven step-by-step guide, saving you years of frustration and fast-tracking your music dream
Steal the exact method we used
To write and record our debut album, which premiered at #1 on iTunes All Genres Music Video charts, received millions of streams, and has been played in 181 countries
Feel confident with our 100% money back guarantee
We believe in the value of this course because we’ve lived it and created it to give you the exact roadmap we wish we had. That’s why we offer a 100% money-back guarantee, with the following conditions:
- If you complete all 10 modules of the Christian Artist Roadmap and don’t feel that it clearly lays out the steps you need to take to write and record your first project, we’ll give you a full refund no questions asked.
However, to qualify for a refund, you must:
- Complete all modules in full
- Demonstrate that you followed the steps and made a reasonable effort to apply what you learned
- Request your refund within 30 days of purchase
- Please note: This guarantee applies only to the course content itself. It does not cover:
- Any services booked through referrals or recommendations (producers, media consultants, vocal coaches, etc.)
- Outside bookings, collaborations, or third-party services
- Lack of results due to non-implementation of the course content
We’re here to guide you, but you’ve got to take the steps. If you show up and do the work, we’re confident this roadmap will deliver exactly what you need.
About Us
Aloha! We’re Emmaline and Miles Pennell - artists, worship leaders, and the creators of The Christian Artist Roadmap. We are the faces behind Pennell, a faith-fueled alt-rock band with a global sound and mission.
Over the years, we’ve traveled the world together, toured across America, and poured everything we have into writing, recording, and releasing music that glorifies Jesus. We now live in Kona, Hawaii, where we lead worship at our local church, drink way too much coffee from our favorite local spots, run our business, manage Firebrand Records, and mentor young artists on the rise.
We’ve seen firsthand how powerful a single song can be and how challenging it is to get that song from your heart to the world. Our journey hasn’t been without challenges. We’ve invested hundreds of thousands of dollars and years learning the hard way the intricacies of the music industry. But the good news? You don’t have to do this alone. We’re here to show you the way.
Our indie band Pennell has achieved notable milestones with two #1 singles, a global distribution deal with Capitol CMG, and millions of streams in over 181 countries. Yet, our greatest passion is mentoring the next generation of Christian artists to find their unique voice and share their God-given sound with the world.
We created The Christian Artist Roadmap to help you go from unsure and overwhelmed to confident and equipped. Whether you’re just getting started or have been dreaming of recording for years, we believe you’re not here by accident. We’re on a mission to raise up 10,000 worshipers to write, record, and release their unique sound and we hope you’re the next one.
Let’s write the songs that matter. Let’s do this together.
Follow us on Instagram or Spotify and enroll now for the course. We’d love to connect with you!
Cheering you on,
Emmaline & Miles Pennell
Enroll Now
